Course Project
Sage
An AI-powered smart device management and automation system
Sage is an AI-powered smart device management and automation system. We create smart living experiences that transcend traditional screens and cloud-connected homes. Our vision of smart living focuses on the practical use of time, space, and resources—creating a lifestyle that eliminates mundane tasks while providing empowerment and control.
Roles
Prototyping
UI Design
Interaction Design
Motion Design
Timeline
10 Weeks
Methods
Product Mapping
Personas
User Research
Team
Aarya Bapat
Andrew Yi
Melody Wu
Hung Vinh
Negar Khalili
Chloe Jung
Dasha Andreyeva
Greg Cadle
Professor Lane Kinkade
Professor Owen Foster
Focus
Target Demographics
Our target market consists primarily of young professionals between the ages of 20-30 who are currently renting their homes and living without children. These individuals are typically early adopters of technology, value their independence and lifestyle flexibility, and are seeking solutions that can enhance their living spaces without requiring permanent modifications to their rental properties.
Lifestyle & Preferences
Values flexibility, mobility, and convenience in urban or suburban settings while balancing active social lives with advancing careers.
Financial Attitude
Budget-conscious yet willing to invest in products and services that offer convenience, efficiency, and enhance quality of life.
Technological Engagement
High engagement with technology, preferring smart, connected living environments that support a dynamic, on-the-go lifestyle.
Market Dynamics
Strong and growing preference for renting among young professionals, particularly Gen Z, driven by economic factors and a shift in lifestyle choices.
This shift suggests a significant opportunity in the rental market tailored to the needs of this demographic.
Personas
Renters increasingly seek living spaces equipped with smart technology, efficiency features, and wellness amenities—driven by their desire for flexibility, lower costs, and reduced maintenance.
Products
Our Devices
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Sage App
